Twitter Reacts As Big Baller Brand Unveils Pricey Shoes

There are expensive shoes...and then there's the Lonzo Ball signature shoe, unveiled by the upstart "Big Baller Brand" on Thursday. 

The "Big Baller Brand" is the brainchild of Lavar Ball--the father of the talented basketball brothers. Lonzo, the oldest, starred at UCLA and is expected to be a  high pick in June's NBA draft. His younger brothers, LaMelo and LiAngelo are still in high school.

Lavar Ball has been brash and outspoken about his sons and believes the "Big Baller Brand" will make millions. It might--but when the price of Lonzo's shoe came out, the Twitter reaction was anything but positive.

If you're wondering---yes---$495 does make the Lonzo Ball shoe the most expensive on the basketball sneaker market. ESPN's Darren  Rovell has the comparison and also--the cost of the "Big Baller Brand's" new slides.

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