COLUMBUS, Ohio (WTVN)--The National Collegiate Athletic Association has released its proposal which would allow student-athletes to get paid for their name, image, and likeness.
The NCAA's Board of Governors worked on the proposal, with Ohio State University President Dr. Michael Drake serving as the Chair of the board.
It allows for student-athletes to be paid for endorsements and promotions both related to and separate from athletics. The rules would not allow for the use of school and conference logos, or other trademarked material.
The board is requiring guardrails around any future name, image and likeness activities. These would include no name, image and likeness activities that would be considered pay for play; no school or conference involvement; no use of name, image and likeness for recruiting by schools or boosters; and the regulation of agents and advisors.
Student-athletes would be permitted to hire an agent to manage their promotions.
The board’s recommendations now will move to the rules-making structure in each of the NCAA’s three divisions for further consideration. The divisions are expected to adopt new name, image and likeness rules by January to take effect at the start of the 2021-22 academic year.
(information from the NCAA contributed to this report)