COLUMBUS, Ohio (WTVN)--They're now officially known as "Columbus SC".
The city's MLS team unveiled it's new logo and modified name on Monday, following leaks of new merchandise online, and an acknowledgement by team officials that the material is real.
Since it's inception as a charter member of Major League Soccer in 1996, the team has been known as Columbus Crew, then later modified as Columbus Crew SC. Team ownership says the latest re-brand represents an evolution of the city and the club's tradition.
The club will still keep the "Crew" as a nickname.
Reaction to the changes has been overwhelmingly negative, especially from fans who fought to keep the team from moving to Austin, Texas, following the 2018 season.
The team was able to stay in Columbus, thanks to a new ownership group, led by Cleveland Browns Owner Jimmy Haslam, and a deal for a new stadium downtown, which is set to open July 3rd.